Jodi Fleischman

Lead Designer that turns fragmented branding, content, and design into one coherent source of truth - and brings that same rigor to AI workflows. I do my best work at that intersection of strategy and craft, helping organizations decide not just how something should look, but what it should do and why.

15+ Years Enterprise UX + Design Systems + B2B SaaS

Redesigning enterprise buyer experience

I managed Experian’s 70+ component design system from scratch - no playbook and messy baseline data - giving design and engineering across banking, healthcare, and automotive one shared blueprint to build from.

SAP Sapphire:
Unifying the Experience

As Lead Designer for SAP Sapphire, I turned three disconnected platforms - AEM, Rainfocus, and WEG - into one seamless, on-brand experience. It drove 4x visits and registrants and 3x attendees over the prior year.

Redesigning enterprise buyer experience

I managed Experian’s 70+ component design system from scratch - no playbook and messy baseline data - giving design and engineering across banking, healthcare, and automotive one shared blueprint to build from.

SAP Sapphire:
Unifying the Experience

As Lead Designer for SAP Sapphire, I turned three disconnected platforms - AEM, Rainfocus, and WEG - into one seamless, on-brand experience. It drove 4x visits and registrants and 3x attendees over the prior year.

Redesigning enterprise buyer experience

I managed Experian’s 70+ component design system from scratch - no playbook and messy baseline data - giving design and engineering across banking, healthcare, and automotive one shared blueprint to build from.

SAP Sapphire:
Unifying the Experience

As Lead Designer for SAP Sapphire, I turned three disconnected platforms - AEM, Rainfocus, and WEG - into one seamless, on-brand experience. It drove 4x visits and registrants and 3x attendees over the prior year.

SAP Design System Components: Building Blocks for a Global Brand

I designed, documented, and governed a reusable AEM component library across SAP.com — from pricing tables to in-page navigation — enabling teams to ship globally syndicated, responsive pages faster and more consistently. The results: stronger user engagement, better lead generation, and increased retention and brand loyalty.

SAP Partner Ecosystem: Untangling 30 Years of Complexity

I brought clarity to seven fragmented SAP partner platforms - built up over three decades with no unifying structure - giving partners one clear path instead of a maze.

SAP Design System Components: Building Blocks for a Global Brand

I designed, documented, and governed a reusable AEM component library across SAP.com — from pricing tables to in-page navigation — enabling teams to ship globally syndicated, responsive pages faster and more consistently. The results: stronger user engagement, better lead generation, and increased retention and brand loyalty.

SAP Partner Ecosystem: Untangling 30 Years of Complexity

I brought clarity to seven fragmented SAP partner platforms - built up over three decades with no unifying structure - giving partners one clear path instead of a maze.

SAP Design System Components: Building Blocks for a Global Brand

I designed, documented, and governed a reusable AEM component library across SAP.com — from pricing tables to in-page navigation — enabling teams to ship globally syndicated, responsive pages faster and more consistently. The results: stronger user engagement, better lead generation, and increased retention and brand loyalty.

SAP Partner Ecosystem: Untangling 30 Years of Complexity

I brought clarity to seven fragmented SAP partner platforms - built up over three decades with no unifying structure - giving partners one clear path instead of a maze.